**Strategic clarity, delivered with commercial momentum.**

Strategic consulting· · Based in Milwaukee · Est. Dublin

Kerri Kilbourne · Owner & Lead Consultant

A boutique consultancy partnering with manufacturing leaders to sharpen strategy, align teams, and ship the work that moves the number.

"Tús maith leath na hoibre."‍ ‍
A good start is half the work

i — Practice
—WHAT WE DO

Nine specialties, one thread: turning ambiguity into a plan a team can run with.

Strategic thinking

From messy inputs to a defensible, board-ready point of view — fast.

Market analysis

Sizing, segmentation, and competitive landscape work that holds up to scrutiny.

Clear communication

Plain-language frameworks executives and front-line teams can both repeat.

Program management

Scope, sequencing, and accountability — the unglamorous work that compounds.

Cross-functional leadership

Engineering, commercial, ops — aligned without losing the texture each brings.

Presentation development

Decks that argue, persuade, and survive being forwarded.

Relationship building

Customer and partner trust earned at the pace the relationship deserves.

Product development

Translating customer signal into roadmaps that engineering can love.

Public speaking

Front-of-room presence — from internal town halls to keynote stages. .

ii — Industries
—WHERE WE WORK

Built inside manufacturing — on both the product side and the demand side.

Decades operating in industrial manufacturing means the engagement starts further along. Less time spent learning vocabulary; more time spent moving the work.

15+

YEARS IN INDUSTRY

Product development and commercial leadership across medium and large industrial organizations.

2x

SIDES OF THE HOUSE

Native fluency in both R&D / product development and marketing / commercial strategy.

∞

CROSS-FUNCTIONAL ROOMS

Comfortable wherever the work happens — boardroom, plant floor, customer site, or trade-show booth.

i — Product side

R&D, product development, and engineering-adjacent leadership.

Engineering-aware leadership: roadmaps, voice-of-customer, launch planning. The engagement starts with the technical context already understood — no time spent translating vocabulary.

ii — Commercial side

Marketing, commercial strategy, and go-to-market execution.

Positioning, segmentation, field enablement, and event presence — the demand-side work that turns capability into commercial result.

INDUSTRIES SERVED
Where the work has taken her

High-tech

FIBER OPTICS LASERS

Automotive

HEAVY-DUTY DIESEL

Coatings

PAINT ・ ADHESIVES

Food & CPG

BOTTLES ・ FRUIT ・ SNACKS

Home-building

EXTERIOR ENVELOPE
INTERIOR ELEMENTS

RESEARCH METHODOLOGIES
Applied working knowledge

◆ Direct interview

◆ Focus groups

◆ Triad research

◆ Ethnographic interview

◆ Shadow Study

iii— Voice
—FROM THE ROOM

What partners say after the engagement closes.

Kerri was exactly the translator we needed. She quickly identified the gaps between our R&D and sales teams and helped create clear, effective messaging that communicated product benefits without overwhelming audiences with technical details. Her ability to bridge complex scientific concepts and business communication made an immediate and lasting impact.

D.C.‍ ‍
Reference · full attribution on request

Kerri brings a rare combination of technical expertise and hands-on problem-solving. She quickly grasps operational challenges, works collaboratively with teams on the ground, and consistently helps find practical solutions. She's not afraid to get her hands dirty, and that's one of the many reasons she's so effective.

P.P.
Reference · full attribution on request

iv— About

A consultancy named for twenty-one hours in Dublin.

Kerri Kilbourne is a strategic-minded, results-oriented commercial leader with a strong technical background across diverse industries.

She excels at leading direct-report and cross-functional teams inside medium and large organizations to hit the objectives that matter — combining strong front-of-room presence with a proven record of delivering on customers' real needs.

— THE ORIGIN

“On a work trip, our team caught a twenty-four hour layover in Dublin. We could have crashed at a hotel or camped at the airport. Instead we spent twenty-one of those hours walking the city — and three sleeping. That's the wager this practice is built on: choosing the work that matters, on the time you actually have.”

— K.K., Founder · Irish heritage, born St. Patrick's Day

v— Get in Touch

Let's spend an hour on your hardest question.

Discovery calls are free, candid, and end with a clear next step — engagement or not. Book a time, share the brief, and we'll go from there.